Live printing is quickly becoming one of the most popular additions to events, festivals, orientations, conferences, and more. These booths double as both an interactive experience for guests and passive marketing for businesses. However, with its popularity has come a wave of novice printers who don’t have the expertise or professionalism you expect for your event. It’s important to do your research beforehand to ensure you hire the right company. Here are five questions you should ask before hiring a live printing company.
1. Do you provide artwork?
It’s easy to assume that every live printing company has a stock of artwork for your guests to choose from, but that’s not always the case. Some only provide the equipment and service, leaving you to figure out the designs. It’s important to choose a company that not only brings their own artwork but can also use your custom logo and designs.
2. What’s the cost per shirt?
Whether you’re paying for the shirts and offering them to your customers and attendees for free or the payment is their responsibility, knowing the cost beforehand is crucial. You want to ensure the price is fair and reasonable, so everyone who wants merchandise can afford it. It also helps you stay within your budget, a key part of any successful event. Of course, the cost may vary depending on the intricacy of the design, but having a price quote before your event begins allows you to be transparent and open with your guests.
3. What equipment do they use?
If you want your live printing creations to last, the printer must use top-quality equipment. The reason you choose live printing is so attendees can have a fun, interactive experience. That means the prints must be done quickly and to the highest quality standards. Be sure to also ask about the garments and ink used, since professional printers won’t cut corners with cheap materials. When a company invests in quality equipment and merchandise, they’re more likely to take pride in their work, providing beautiful, long-lasting gear and memorabilia your guests can feel proud wearing.
4. What is their setup/ space requirement?
Another important question is how much room they need for their setup. Depending on the size of your event and the amount of space you have available, larger configurations may not fit. To help ensure there’s enough room, measure the area beforehand so you can be sure that the company’s booth will fit. There should be enough area for the equipment, their team, and your customers without feeling overcrowded.
5. Do they have insurance?
No matter the company, insurance is essential for protecting you and your customers or attendees. You should never hire a printing company without insurance, as it could put everyone at risk.
Hiring a live printing company to work at your event is a great way to make it stand out. With these questions, you can choose one that’s trustworthy and professional. Sunny Side Ink is the premier live printing company, offering an unparalleled on-site screen printing experience. With cutting-edge equipment, an expert team, and extensive experience, we can make your event one to remember.
